Navigating the Uncharted: Immersive Tech in Content Marketing

Last year my dear former colleague Irma Machielse asked me to go on a little escapade and help her with a new edition of her book on content marketing and add…

Beyond the Screen: what’s so cool about Virtual Reality Entertainment?

We all love storytelling for entertainment, movies films games being wrapped up. What is it that we enjoy about VR, why would be choose VR over others and what…

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